Last week, I had lunch with Steve from Quantum bank. I was relaying to him my experience with a company, who shall remain nameless, and how the core values published on their website were in no way brought to life with the person I spoke with.
This got me thinking about core values for organizations and wondering why organizations put their core values on the world wide web for all to see and then do not execute them. It does not make a lot of sense to me.
Personally, I know a company’s core values when I execute a transaction with that company. It is how I am treated from the start of the transaction to their follow-up post transaction. You do not have to post your core values on your website for me to understand them. Keep them on your intranet and manage your business by them. It will be a better experience for everyone involved.
You tell me. Do businesses with core values published on their website provide a better experience than those without them published? Does it matter at the end of the day?
